Getting Started: Pricing

Spotify offers flexible advertising options, so there’s something for you no matter the size of your budget. Advertisers can get started with as little as $250 through our self-serve advertising platform, Ad Studio. Spotify also offers script-writing tips and free tools to help you create audio ads from scratch.

Getting Started: Pricing

Spotify offers flexible advertising options, so there’s something for you no matter the size of your budget. Advertisers can get started with as little as $250 through our self-serve advertising platform, Ad Studio. Spotify also offers script-writing tips and free tools to help you create audio ads from scratch.

AUTOMATED

Pricing on programmatic

Advertisers working with DSPs can access Spotify inventory through Private Marketplaces (PMPs) or Programmatic Guaranteed (PG) buys. PMPs rely on an auction-based model allowing for dynamic bidding with a set floor price. PG campaigns are set at a fixed-rate, which you can determine with your Spotify representative in advance of a campaign launch.

Pricing for custom solutions

If you're looking for more custom solutions, guaranteed inventory, or a tailored mix of our ad experiences, you can work with our Spotify team directly to set rates & campaign parameters in advance of your campaign. Pricing varies depending on format, audience, and any other add-ons. See if you qualify for a direct sales relationship today

Understand the Essentials

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AUDIENCE TARGETING

Find your people with audience targeting

AD MEASUREMENT

Getting started: Ad measurement

GETTING STARTED

Create Audio and Video ads in just a few steps

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